We Market Great Books

You did the hard work of writing your book. Now let us help you sell it.

Let′s Work Together

"What do Seth Godin, Tucker Max, Ramit Sethi and Tim Ferriss have in common? All of them are New York Times Best Selling authors, have ginormous followings, and are media magnets. Most of us already knew this about them. The one thing they have in common that most do not know is at some point in their careers they all had a level of support from Charlie Hoehn."

Lewis Howes, author of the #1 LinkedIn Book, host of The School of Greatness

We've Advised Dozens of Bestselling Authors

Who are our clients?

Hilarity Ensues

Tucker Max

The Four
Hour Body

Tim Ferriss

I Will Teach
You to Be
Rich

Ramit Sethi

The
Startup
of You

Ben Casnocha

The Lean Startup

Eric Ries

The Power
Of Habit

Charles Duhigg

Crush It

Gary Vaynerchuk

Education
of
Millionaires

Michael Ellsberg

We Launch Books That Get Attention

How Does BookPop Process Work?

Step 1. We Plan Your Launch

Not sure how to market your work? Feeling overwhelmed and confused? Hate selling your own work? No worries. We know what it takes to successfully launch books -- how to hit bestseller lists, create publicity, get 5-star reviews, and more. With BookPop, you’ll have clarity, focus, and peace of mind.

Step 2. Attract a TON of Readers

Your book has thousands of potential fans... but how do you reach them? That’s our specialty. We’ll research, find, and target your ideal audiences. Then we’ll create press, promotions, and buzz to ensure they discover your work. To top things off, we’ll show you how to turn them into lifelong fans.

Step 3. Become a Pro Author

Once your book launch is finished, we’ll advise you on how to begin your career -- as a writer, speaker, consultant, and beyond.

Our Clients Love Working With Us

What do they have to say?

"Charlie is one of the most talented marketers and entrepreneurs I’ve ever worked with. A true gem. I highly recommend him."

Ramit Sethi New York Times Best Selling Author of 'I Will Teach You to be Reach'

"He has a high-level understanding of marketing that makes him a true expert in this field. I highly recommend Charlie."

Chad Mureta Author of 'App Empire'

About Us

Who is BookPop?

Hi, I'm Charlie Hoehn. I've advised more than a dozen best-selling authors on their book marketing strategies. I got my start in 2008, studying under entrepreneurs like Ramit Sethi, Seth Godin, and Tucker Max. When I was 23 years old, I became Tim Ferriss' Director of Special Projects. I had the good fortune of helping him with the production and launch of The 4-Hour Body, which hit #1 on the New York Times bestseller list, #1 overall on Amazon, and eventually sold over a million copies.

I've also self-published two popular books — Play It Away: A Workaholic's Cure for Anxiety (called ”The cure to your stress” by Tony Robbins) and Recession Proof Graduate (downloaded over 200,000 times). I've given keynotes and lead workshops at TEDx events, conferences, veteran seminars, and universities around the country. My work's been featured on NPR, New York Times, CBS News, Fast Company, Harvard Business Review, FOX Business, Financial Times, and more.

Had enough of my ego-stroking? Alright then. Looking forward to connecting :)

Frequently Asked Questions

Want more details?

How much does a launch cost?

We have a variety of options based on different author needs and budgets. To get our guidance in structuring your own book launch (including instructional resources that give detailed coverage for every step of the way), prices are $3000 - $5000. For a full, hands-on book launch where we do the work, $15,000 and up.

I just want your help with one specific thing. What should I do?

Fill out the form below and explain your problem. If we think it makes sense, we also offer consultation calls for authors who dont need our services, but would like help in one specific area.

I don't want to hire you. Where can I learn about book marketing for myself?

I've written a few lengthy posts on book marketing:
- How I'm Marketing My Self-Published Book (CharlieHoehn.com)
- 12 Lessons Learned While Marketing The 4-Hour Body (Tim Ferriss' blog)
- How to Hit #1 on Amazon's Bestseller List (Noah Kagan’s blog)

If you want to learn even more, I recommend starting with The BookStrapper Guide to Marketing Your Book.

Let's Discuss Your Book Project

Are you ready to apply?

We only work on projects that we truly believe in. Please apply using the form to the right. If we think we're a good fit to work together, we'll email you within 24 hours to schedule a free consultation and learn more.

"Charlie is the best of the best."

Michael Ellsberg NYT Best Selling Author

Apply Now!